Saturday, November 30, 2019

Museum Writing Assignment Formal Analysis Paper

Since times immemorial people have exploring the mysterious connection between the man and the nature. The ancient people believed that life was governed by mysterious natural powers to which divine omnipotence was ascribed. With the coming of the industrial era, the distance between the man and the nature grew larger until a disastrous point was achieved when mechanical and artificial things substituted what would normally come from nature.Advertising We will write a custom critical writing sample on Museum Writing Assignment: Formal Analysis Paper specifically for you for only $16.05 $11/page Learn More However, in the modern era of environmentalism, people appear to be turning back to their origins in an attempt to save the planet from an ecological catastrophe. This tendency is reflected in modern art that chooses the unity of the man and the nature as one of its main topics. One of the examples illustrating the unity of the man and the nature is an artwork by Lloyd Walsh Flesh to Earth (1995). This is an oil on canvas diptych that consists of two images, 40 by 30 inches each: a rose in its full blossom and a torso of a mature woman with loose hair and arms crossed to cover her naked breasts . The thematic affinity of the two paintings can be traced in the way Walsh manages the formal elements: the color, the light, and the composition. Both paintings are performed in a brown color scheme that reminds sepia effects in photography. The light falls on both the rose and the woman from the right, which is emphasized by a distinct shift in the tints of the color from a very light beige to the darkest brown. Each of the two paintings has only one item depicted in it, which immensely focuses the viewer’s attention and evokes contemplation on the deeper meaning of the paintings. A second illustration of the connection between the man and the nature can be found in an artwork by Betty Ward Man with Sunflower, The man with the sun flower hand making love to the woman whose hair is a river (2004–2006). The first thing that turns the viewer’s attention is the medium of this 54 by 54 inches round image: it is a cotton embroidery set off with silk petals and put in a hand-carved metal frame. The composition of the artwork clearly comprises three zones. The right half of the embroidery depicts a body of a naked woman whose long luxuriant hair curls and flows in blue waves as the waters of a river. In the bottom left part of the embroidery, there is a body of a naked man whose green hair reminds grass blades and who is stretching his hand – in shape of a sunflower – to the woman. Yet another image is featured at the top left part of the embroidery: a woman sitting on a chair with her legs crossed.Advertising Looking for critical writing on art and design? Let's see if we can help you! Get your first paper with 15% OFF Learn More The body of the woman and the chair itself ar e done in shades of grey and black, which sets this image off as extraneous to the colorful unity of the other two bodies. Such a contrast suggests a semantic opposition between the world of nature filled with color and love, and the colorless world of civilization. Both works attracted my attention and won my appreciation by their sincerity and suggestion of a deeper meaning. Although it is possible to enjoy each of them simply for the beauty of line, color, light, and composition, it appears even more exciting to think about the ideas underlying the artworks. The titles of the works provide sufficient hints for deciphering their meaning. Flesh to Earth suggests categorizing the woman as ‘flesh’ and the rose as ‘earth’ and uniting them on the basis of their similar nature. The rose is splendid in its bloom, and so is the woman in her heyday. From this parallelism stems the idea that human life cycle is similar to that of plants, and thus the immediate conn ection between the man and the nature is established. An analogous idea comes to one’s mind when looking at Man with Sunflower: the couple in love merge with each other and with powers of nature, while the image of a colorless woman remains solitary in the seclusion of civilization. Trough observation of modern artworks, it becomes possible to realize how much significance is given by artists to the connection between the man and the nature. The message of such artworks reads that only via this ultimate bond is happiness and harmony possible on this planet. Works Cited Walsh, Lloyd. Flesh to Earth. 1995. San Antonio Museum of Art, San Antonio, Texas. Ward, Betty. Man with Sunflower, The man with the sunflower hand making love to the woman whose hair is a river. 2004–2006. San Antonio Museum of Art, San Antonio, Texas.Advertising We will write a custom critical writing sample on Museum Writing Assignment: Formal Analysis Paper specifically for you for onl y $16.05 $11/page Learn More This critical writing on Museum Writing Assignment: Formal Analysis Paper was written and submitted by user Yaritza Reese to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.

Monday, November 25, 2019

African American essays

African American essays Being African American has never been easy. White America has always been stereotypical of black people, although blacks have shaped American history through inventions, sports, and political science. The way White America has looked at blacks has never changed. No matter how much money you have, youre still a nigga. African Americans have been fighting for equality since the birth of this nation, and the war is raging on. At this point in Americas history, a battle of epic proportions is taking place. The objective is to get "mainstream" America to realize that there is still much more to be done to eliminate the crimes that have been perpetrated and perpetuated against so-called minorities in this democracy. After committing genocide against Native Americans, and securing the slave trade one of the most heinous situations that the world has seen are "minorities" supposed to be pleased by mere legislation in the form of Civil rights? After centuries of free labor, and leaving thousands of people homeless and/or with no economic power, does America truly believe that it has rid itself of this situation by exclaiming, "You are equal!" A Black man goes to see an apartment after calling the landlord to make sure that it was still available. After seeing the man in person, the landlord becomes uncomfortable and says the apartment is rented. This is an example of stereotyping that we as black people see everyday. In the State of New Jersey, for example, Blacks were almost five times more likely as other drivers to be stopped by the police on the highway. Some argue that infamous cases of police brutality against Blacks - the beating of Rodney King in Los Angeles in 1991, the rape of Abner Louima in 1997 and the killing of Amadou Diallo, a West African immigrant. New York City police shot at the ma ...

Friday, November 22, 2019

Brazil As An Emerging Market Economy Business Essay

Brazil As An Emerging Market Economy Business Essay Globalisation has become the order of the day and as multinational companies are scouting for new avenues in the bid to achieve competitive advantage over rivals and have at the same time economic viability of operations, nations too are vying with each other for a significant share of the global economic pie to cater to the development of themselves and take care of the socio-economic conditions prevalent amongst the population. Whilst the dominance of the developed nations persisted for a significant period of time, with political conditions such as the cold-war, division of Germany, and the like, abetting it, the changed political atmosphere worldwide threw up many opportunities and challenges requiring an introspection of policies of the nations and a need for reinventing and refurbishing of existing laws and governing policies to make the nation more dynamic and competitive. This assignment is sequentially structured to analyse the nature of emerging markets, the role of multin ational organisations in emerging markets, Brazil as an emerging economy, the need for cultural familiarisation for working in such an environment. This study also takes into consideration the cultural analysis of Brazil done by the renowned Geert Hofstede in an attempt to familiarise managers with aspects they should expect, and practice whilst in Brazil. These are followed by a PESTLE analysis of Brazil and finally end with a summative conclusion. Critical Analysis and Discussion Whilst no one-liner definition exists of emerging market economies (EME), the characteristic features tend to determine what they really are. Rapid economic growth, increased and sustained foreign investment, coupled with significant international political influence are the main markers of this type of economy. These economies are not on par with those of advanced nations due to the difference in the level of development .Very often bad policies namely those that interfere with the efficient performance of economic factors, and fragile institutional structures that place an additional burden of transactional costs for domestic and foreign investors, tend to inhibit potential investors. The expansion of organisations spanning different countries is centuries old, the expansion of multinational companies and their relevant importance in world trade achieved rapid pace post 1980 era. The propensity of integration with the global economy, together with the decline in the importance of the economic role of the nation led to the tremendous expansion of MNCs, particularly in the developing nations of the world. The significance of the functions of transnational companies in the shaping of the global economy has manifested, in significant proportions in the 20th century, such that â€Å"any of the top 100 or so global firms exceed the GDP of many nations†Ã‚  [18] and as it stands today, multinational companies are responsible for most of the employment and output and t in the world . [19] They have a reciprocal relationship with the globalization process; whilst globalization has contributed to high FDI flows to nations, countries eager to acquire a share of these FDI flows have undertaken significant policy shifts towards liberalisation. [20]Additionally, multinational companies have made it possible for the creation of â€Å"the global village† by facilitating international amalgamation of markets.[21]

Wednesday, November 20, 2019

Emergency Complaint for Declaratory and Injunctive Relief Essay

Emergency Complaint for Declaratory and Injunctive Relief - Essay Example However, this restriction is narrowly tailored as it does not consider that motorists reduce at certain times of the day and it also does not properly define what street performance encompasses. 12. The plaintiff alleges that the ordinance is stated vaguely and can have many meanings ascribed to it and as such it has impermissibly restrictive speech. This gives room for wrongful incarceration. 13. This is an action by the plaintiff for declaratory relief due to the current legal stake that the defendant has no legal standing or rights to enforce ordinance that purports to outlaw all street performances along St. Georges street. 14. As set forth above, the defendant cannot satisfy the legal standing requirements with this vague section of the constitution. As set forth above, the plaintiff will suffer loss and irreparable harm in case the relief is not granted. Other street performers will also suffer the same fate (Elias 112). 18. This action for emergency injunction is temporary. Plaintiffs use the St. Georges Street and the defendant shows no satisfaction of the mere necessary legal standing to enforce section 22-9 of the constitution. 19. Specific facts set forth so far demonstrate that there is need for an emergency injunction to be granted; otherwise the plaintiff and other street performers could suffer irreparable damage and loss. Therefore, with all evidence and legal stake withholding, the plaintiffs respectfully request the court to consider this matter and grant injunctive relief cancelling the blockade and impeding of the Southard Street for the reasons set forth hereinabove (Bastiat

Tuesday, November 19, 2019

Herman Melville Research Paper Example | Topics and Well Written Essays - 1500 words

Herman Melville - Research Paper Example Library of Congress would then honor him for he actually was the library’s first writer to collect and publish material. The great author was born in the city of New York as the third born child of Maria and Allan Gansevoort Melville. The letter e was added to his family name to making it Melville in the year 1832 by Maria on the death of his father. While growing up, young Melville was attacked by scarlet fever in the mid 1820s which adversely affected his health. Whereas he regained back his health after a short period, the disease permanently impaired Millville’s eyesight. The father was a very accomplished and successful merchant & importer and as such the family led a very good life when Melville was growing. However things changed in the year 1830 when Allan unsuccessfully attempted to enter fur trade. This failure spelt doom for the family’s fortune on his death in the year 1832, Allan left the family in an extremely desperate financial situation. Following the father’s demise, Herman Melville’s oldest brother Gansevoort took over their family business in New York City. Soon after, Melville joined Gansevoort in the business as a partner and later some of their brothers came on board. Melville would enrol with Albany Classical School in the mid 1830s to study literature and while at Albany he participated in the student debates. At the same time he had started his writing career; he wrote some proems short stories and essays. After a period of studies at the Albany Classical School Melville left and took up a job as a teacher in Massachusetts. The teaching job was not fulfilling and therefore after just three months of work, Melville quit his position and returned to New York City. The year 1837 was another bad one for the family, Gansevoort’s business of fur and cap went down again this time round putting the family in a

Saturday, November 16, 2019

Background Research Essay Example for Free

Background Research Essay Instructions: For each question, respond in one or more paragraphs of at least four complete sentences. Include supporting facts and details from your research in each response. Provide the sources for your supporting research. Using support from your research materials, identify and explain any political, social, economic, or cultural issues that may shape the story. The Holocaust was going on during this book, and this was a time when many children were vulnerable, and the Nazis killed many young kids, but the chances of survival for Jewish and non-jewish teenagers(13-18) were greater because they could be deployed at forced labor. Source: http://www.ushmm.org/wlc/en/article.php?ModuleId=10005142 http://www.ushmm.org/wlc/en/article.php?ModuleId=10007820 http://www.ushmm.org/wlc/en/article.php?ModuleId=10007817 Imagine what it would be like to live in this situation. Using supporting details from your research, discuss the greatest challenges people might face under these circumstances. When some people are asked about something in the past that somebody else went through, they say, â€Å"I can’t imagine†¦..† And in this case, I really can’t imagine how awful it would be to live in this situation. To be sent to a camp where you are stuffed on a train with hundreds of thousands of people, and you don’t know what is going on. You are separated from your family, the only thing you know. You are put into a gas chamber along with millions of other kids who are too young to work for the German’s, and elderly people who are too old to work. To make it easier on the Germans’, they tell you and your family that is going to be used for forced labor that you’re going to take a shower, and you’ll be back later. But, they never, ever, get to see you again. If you live in the ghetto, you are left without shelter and food because you are unproductive and, â€Å"useless eaters.† And finally, it all stopped when the Nazis surrendered, but it was too late for most, they already were gone, or had a important piece of them that was left in the camp chambers. Sources: http://www.ushmm.org/wlc/en/article.php?ModuleId=10005142 http://www.ushmm.org/wlc/en/article.php?ModuleId=10007820 http://www.ushmm.org/wlc/en/article.php?ModuleId=10007817 Based on your research, describe how these circumstances would affect a person’s identity development (crisis, commitment, diffusion, foreclosure, moratorium, achievement). The personal identities of people who were in the Nazi camps would be much, much more sophisticated than the average person now a days. In Nazi camps, the identity crisis of a lot of people was most likely, ‘how do I stay alive?’ while peoples identity crisis in todays world might be something as little as, ‘who is a good friend?’. Kids and elderly people didn’t have a commitment during this time period, because they didn’t have the chance to decide what they wanted to do. The Nazi’s decided for them. People in the Nazi camps didn’t have identity diffusion because they couldn’t make any decisions on their own, the German’s made them all for them. They didn’t have identity foreclosure either, because they were not able to commit to anything at the camps because they were just ordered to do whatever the German’s wanted. I suppose that some people in the camps could have an identity moratorium, and it might be, ‘Do I run away and risk being killed? Or should I just stay and work until this is over?’. The identity achievement of one in a Nazi camp might be, ‘after struggling to decide he wanted to stay and work, or run away and have the chance of being killed, he decided to wait, and finally when the war was over and the Nazi’s surrendered, he was set free.’ Sources: http://www.ushmm.org/wlc/en/article.php?ModuleId=10005142 http://www.ushmm.org/wlc/en/article.php?ModuleId=10007820 http://www.ushmm.org/wlc/en/article.php?ModuleId=10007817

Thursday, November 14, 2019

Censorship in Media Essay -- Media Censoring News TV Essays

'Congress shall make no law respecting an establishment of religion, or prohibiting the free exercise thereof; or abridging the freedom of speech, or of the press' (United States Constitution 1789). Throughout the history of the United States of America, the Constitution has always been put to the test. The founders of this country created the first amendment to allow colonists to speak out against the British. In the 17th century, the press was accurate and informative with little competition among journalists. But today in the 21st century the circumstances are different and the stakes are higher. Due to the great level of competition among journalists today, the news is often exaggerated in order to capture a larger viewing audience. Censorship is defined as 'Policy of restricting the public expression of ideas, opinions, conceptions, and impulses, which are believed to have the capacity to undermine the governing authority or the social and moral order which authority considers itself bound to protect? (Abraham 357). Political, religious, obscenity, and censorship affecting academic freedom are all equal in their destructiveness towards free speech. ?There are two different forms that censorship takes; prior, which refers to advance suppression and ?post facto? which is suppression after it has been published? (Calvocoressi 10). Since the beginning of the written word, authorities have used both of these forms of censorship. The media is everywhere you turn. You can find the media in many different forms such as television, radio, magazines, newspapers, and now on the information superhighway, the Internet. In the process of capturing ratings, who is the media hurting more? Is it the people who are accused of a crime, such as O.J. Simpson, or is it the American public?s own fault for believing everything they hear? In my view, some limitations greatly need to be placed upon the first amendment of the U.S. Constitution in regard to freedom of the press because presently the media is doing more harm than good. The job of the media is to find the truth and tell it to the people. The media has the power to inform the public, but often the information they receive is distorted. The media has shaped our view of society and the process by which we choose our leaders, make our rules, and make up our values. The media has the power to encourage people t... ...nated by lies and gossip, then the press will continue to print it. Works Cited Abraham, Henry J. ?Censorship.? International Encyclopedia of the Social Sciences. 1968 ed. Calvocoressi, Peter. Freedom to Publish. Atlantic Highlands: Humanities Press, 1980. Corry, John. ?Fairness Most Foul.? The American Spectator November 1993: 50-51. Deskowitz, Paul. Emergence of a Free Press. Oxford: Oxford University Press, 1985. ?FCC Tags Stern.? Newsweek 28 December 1992: 65. Gabler, Neal. ?OJ; the News as a Miniseries.? TV Guide. 30 July 1994: 12-17. Holden, Stephen. ?The Media Monster Lurking Within.? Newsweek 1 October 1995: 15. Lewis, Peter. ?About freedom of the Virtual Press.? The New York Times 2 January 1996: B14. Nachman, Louis. ?About the media Circus.? The New York Times 26 June 1994: 26. Orr, Lisa. Free Press, Free People, The Best Cause. London: Columbia University Press, 1971. Shank, Joshua. ?Limbaugh Lies II.? The New Republic 8 August 1994: 9-10. ?Simpson Criticizes Media.? Jet 12 February 1996: 38-40. Szykowny, Rick. ?Bewildering the Herd.? The Humanist November 1990: 8-9. Williams, Patricia. ?Hate Radio.? Ms. March 1994: 25-29.

Monday, November 11, 2019

Characters Within “King Lear” Essay

There are many ways in which a person can use their appearance as extensions of their personalities. Through viewing the attire of another, their age, income or class, interests, nationality or religion can be determined. A person with a pressed black suit, a gold watch, alligator skin briefcase and golfer tie can be classified as a middle aged, business man with a good income living in a city. This is all concluded from examining image that that man was presenting. The outward appearance of a character provides a direct connection to that characters nature, and helps the readers interpret their emotions. Imagery is a word, phrase, or figure of speech (especially a simile or a metaphor) that addresses the senses, suggesting mental pictures of sights, sounds, smells, tastes, feelings, or actions. Images offer sensory impressions to the reader and also convey emotions and mood through their verbal pictures. Clothing images can be used to deceive, reveal truth and suggest a journey of self-discovery, within a character. Shakespeare uses clothing imagery within King Lear as a central theme in which readers may discern the complexity of the characters presented in the play. Garments can be used to reveal as well as conceal a character choosing to show either of these feelings. They can deceive through the means of a disguise. In King Lear deception is an underlying issue that is expressed in many characters. Goneril and Regan use their elaborate costumes to hide their true personalities. Thou art a lady: If only to go warm were gorgeous, Why, nature needs not what thou gorgeous wearest, Which scarcely keeps thee warm. (Act II, scene iv, ll 301 – 304) Lear states that if warmth were all that were needed, then his daughters do not need their elegant dress. He emphasises to them that should they take off, or expose, their images of splendour, then the world would know what ungrateful and hypocritical daughters Goneril and Regan truly are. Another character masking his genuine identity is Oswald, as Kent points out: †¦nature disclaims in thee: a tailor made thee. (Act II, scene ii, ll 50 – 51) This insult indicates that nature denies any part of Oswald’s making, and Kent takes this offence further by saying: A tailor, sir: a stonecutter or a painter could not have made him so ill, though they had been but two hours at the trade. (Act II, scene ii, ll 53 – 55) Not even an amateur apprentice could have produced Oswald, and he is therefore an abnormality of nature. Only Kent and Lear have the correct insight into Oswald’s characteristics, which label him as a traitor and a disgrace. Each image of clothing expresses the means of discerning sharply between the apparent and the real. Just as disguises are used to produce deception, they can also be used to display honesty. Kent represents truth because although he is in disguise, this disguise is used to lead Lear down the correct path. That can my speech diffuse, my good intent For which I razed my likeness. Now, banished Kent, If thou canst serve where thou dost stand condemned, So may it come, thy master, whom thou lovest, Shall find thee full of labours. (Act I, scene iv, ll 2 – 7) Although Kent was banished, he still wanted to serve Lear loyally and so his  disguise was in faithful loyalty and integrity. He humbled himself in appearance and value to better serve his King. Edgar also indicates that although his attire has changed, he himself has not changed. †¦In nothing am I changed But in my garments. (Act IV, scene vi, ll 12 – 13) He, like Kent, uses his disguises to aid and assist others, as well as to keep him safe from his brother Edmund. Edgar helps his father Gloucester during his attempt at suicide by offering his service as a guide and also saving him from death. Edgar also helps Albany by revealing to him the murder conspiracy plotted against him. Edgar is able to use his speech and appearance to save those around him, thus symbolising the innocence in his simple garments and carefully accented voice. Wretched though I seem, I can produce a champion that will prove What is avouched there (Act V, scene i, ll 51 – 53)†¦ If my speech offend a noble heart, Thy arm may do thee justice. (Act V, scene iii, ll 153 – 154) Each of these characters were able to stay upright and commendable, while concealing their identities. They were able to stay true to their personalities using their disguises. Kent and Edgar were able to discover their true qualities through the need to â€Å"mask† their titles. Throughout the progression of a character’s disposition in King Lear, the character experiences a gradual change in clothing. This clothing, or change in immediate garments, is directly reflected on the characters change in situation or mood. As their garments change, the character is modified and  moulded into a new and hopefully improved individual. Lear refers to the conditions of his panoply, as displaying his current state of mind. He starts out arrogant and magnanimous, but as each untruth and disgrace offends him, Lear becomes unbalanced and depressed. He condemns the bitter justice in the world by crying: Through tattered clothes small vices do appear; Robes and furred gowns hide all. (Act IV, scene vi, ll 180 – 181) Lear rejects the empty extravagance of royalty and majesty because to him, it is all tainted with the betrayal of his daughters. Later on, when Lear is cleansed of his acrimony and resentment, a Gentleman states that, â€Å"†¦we put fresh garments on him† (Act IV, scene vii, ll 26), and Lear further emphasises this by saying â€Å"†¦and all the skill I have / remembers not these garments† (Act IV, scene vii, ll 75 – 76). This signifies the change in Lear from affliction and dejection to restoration and optimism. Throughout his transformations, Lear is always able to express his tribulations through his disrobing. The clothing images used within Shakespeare’s King Lear are the means by which readers feel imaginatively the deception, truth and self-assurance of the characters portrayed within the literature. The clothing of certain characters can represent as well as conceal their sincerity or hypocrisy. The journey of self-discovery can be viewed through the transitions between the appearance’s of how the characters attire themselves. Readers must be receptive to the images presented no matter how literally absurd they may be, and only then can the image be properly appreciated and understood. â€Å"Images operate, as one might deduce, in the realm of the imagination. They are the vehicle by which the poet’s thoughts pass into the reader’s mind as the reader’s imagination responds to the poet’s imagination.† (Harbage, 23).

Saturday, November 9, 2019

Nternational Marketing and Marketing Research

International Marketing and Marketing Research Compare the advertising campaigns (message, media, target audience†¦ )which company may use a) to launch new product b) to support a long established product whose sales are slowly declining Introduction Due to new challenges which business organisations encounter in ever changing environment, the present marketing must focus on much more than creating new products or services. It is vital to price them attractively and make them available to increasing demands of customers at place where they require them.However, an ffective marketing mix can be only successful only if all it parts take place One of the core aims of firms' marketing departments nowadays is to give emphasis to communication with their customers. The communication is based on understanding people's needs. The mission of marketing specialist is to create and design an unique sales promotion. Marketing communications is part of marketing mix. An important goal of adve rtising is to influence customers' choices and buying decisions, which will lead to accomplishment of marketing plans of the firm.Advertising has to be visible, clear, and easy to take in. Also, it has to identify the advertiser and their products or services. Marketers bring into play different advertising campaigns. during the ptoduct life cycle, product go through four different stages: introduction stage, growth stage, mature stage and declining stage. When the product is introduced for the first time in the market place, advertisement is aggressive; companies employ many means of direct and indirect marketing to promote it.Mass media are used since there is only little knowledge about this product among customers. Introducing new consumer goods is so-called informative advertising. Its main objective is to build a primary demand. A strategic aim firms follow when promoting the product for the first time is to inform potential buyers about it and highlight its features which dis tinguish it from competitors. Furthermore, this will create awareness about the product and influence consumers' perception. It also helps to build the firm's brand.In contrast, an advertisement of a new product is completely different from an advertisement of already established product, which has declining sales. Usually, these are products, which consumers have already known or used them and at some oint the sales curve start to decline. In this case, the promotion and advertising have marvellous impact to turn sales in opposite way. For example, the company offers some extra services. Furthermore, certain products can be offer with a complimentary product or discounts can take place. Price and non-price competition should be used at this point to keep the product at the market.When the sales are declining the main aim of marketing advertising strategy is to remind consumers of the product or service. The campaign in this case is trying to boost sales and profits. Advertising cam paigns vary. Firms can use a means of below and above the line marketing. below the line marketing include direct means of communication, most commonly direct mail and e-mail, often using highly targeted lists of names to maximize response rates and above the line embrace advertising such as television, cinema, radio, print, and Out-of-home to promote brands or convey a specific offer.Literature review Advertising is non personal form of communication, presentation and promotion of consumer goods, which will lead to increasing the sales. The information about certain organization and its products is conveyed to potential buyers through mass edia, such as television, radio, newspapers, magazines, direct mail, public transport, outdoor displays, catalogues, internet. (Dibb, 2009) The main purpose of advertising is to inform or persuade members of particular audience about new products which will enter the market , or for the existence of promotions which will be appropriate for some c ostumers.On the other hand , the main use of advertising embrace the promotion ot products or an organization in order to awareness among target consumer segment. The most important sides of advertisement are stimulation of demand, off settings of rivals' advertising strategy, and to support elling drives. (Dibb, 2009) Also, advertising marketing strategy has to notify and educate a certain target market about a brand and its heightened marketing mix or product benefits(Dibb, 2009). Due to these facts, the general idea of all advertising campaigns is to enhance consumption of consumer goods.Identifying the target market The target market is a specific group of people within the market at which the advertising message will be convoyed through the mass media. The target market or audience can be created from people from the same gender, age group, or based on other common features. Researchers attempt to understand the needs of certain target audience and this will lead to creating of marketing message that will make consumers to respond. The consumer feedback plays an important role in designing an advertising campaign.Advertising budget The most difficult marketing decision is how much a company should spend on advertising. According to Kotler(2001), advertising budget usually is influenced by different stages of product life cycle. A product first appearance in the market place usually need higher advertising budget. The company in that stage has to emphasize n building awareness and to gain target consumers. Market shares also affect the budget, expanding the market share require higher advertising cost, on the other hand low share brands often have high advertising spending, which aim to increase sales.Rivals have the main point when a company sets its advertising budget. Developing advertising strategy Consisting of successful advertising strategy depends on advertising message and selecting media. In advertising, different creative strategies are used in order to obtain consumer attention and provoke shoppers to purchase or use a specific product. Advertisers use different ways of thinking to create catchy slogans that capture consumers' attention. Creative strategies promote publicity, public relations, personal selling and sales promotion.

Thursday, November 7, 2019

ACT vs SAT Which Students Should Take Which

ACT vs SAT Which Students Should Take Which SAT / ACT Prep Online Guides and Tips As a high school student, you’re probably wondering whether you should take the SAT or the ACT. Which one will give you a better score? Is one easier than the other? The answer is not as straightforward as you might think. Everyone has different test-taking strengths and learning styles. Based on these factors, it might be to your advantage to take one test over the other. In this article I’ll go through a list of different strengths and weaknesses you could have as a test-taker and as a student in general and which test you should take based on these qualities. Test-Taking Abilities and Style These are a few common pitfalls unrelated to content that students encounter on standardized tests. It might be better for you to take one test over the other based on your experience with these issues. You’re an anxious tester If you tend to get really nervous on test day, you are probably better off with the ACT.The ACT has much more predictable structure and content than the SAT, so you can prepare more confidently. On the reading section of the ACT, for example, there are always four passages in the same sequence of genres: Prose Fiction/Literary Narrative, Social Science, Humanities, and Natural Science.On the SAT, the structure is not as reliable. We know the topics that appear and the types of passages and questions, but not their order on the test. On the ACT, once the section for a subject is over, that’s it - you’re done with it for the whole test.This is in contrast to the SAT, which has ten sections, six of which are ordered randomly.The SAT also has an experimental section on every test that won’t count towards your scores and sometimes contains unfamiliar material, which can throw you off. You won’t have to worry about this on the ACT. You get tripped up by confusing wording It’s a better idea to take the ACT if this is a problem for you. The SAT has weird question wording that could trick you if you often get confused by that type of thing.The ACT is very straightforward in its question wording, so you usually have a clear sense of what the questions are asking right away rather than having to think about it too much first. For example, a reading question on the ACT might ask â€Å"What was Sam trying to accomplish by talking to her sister?†A reading question on the SAT might ask something more like â€Å"If the author of passage 1 reads lines 16-24 of passage 2, which of the following is she least likely to offer as a response?†You have to jump through a couple more hoops of â€Å"this, not that† logic before you can answer the question. You tend to run out of time If you have time problems, it’s a better idea to take the SAT.Why? You get more time per question, and it’s broken up into ten short sections rather than four long ones.This means that if you have a time problem on one section, it will not necessarily tank your scores. You will have a couple other sections to make up for it (3 math, 3 critical reading, 2 writing). On the ACT, each subject is just one long section, so if you get stuck on a difficult question and end up messing up your timing for a whole section, it’s going to have a much bigger impact on your scores. Anecdotal evidence from students also points to more problems with time pressure on the ACT than the SAT. But what if I’m an anxious tester AND I tend to run out of time, which test should I take? If you have both of these problems, you should plan on doing a lot more prep before your next test.The decision is probably going to rest on where your strengths lie as far as content, which I’ll get to in the next section. Time: The one true enemy of us all. Subject Strengths Let's move on to actual test content. I'll go through the different subject areas tested on the SAT and ACT and which test is the better one to take based on whether you excel or struggle in these subjects. Math Case 1: I consider numbers to be my only real friends If you have great math skills, the test where you stand to gain the biggest advantage is the ACT.The ACT tests more advanced math concepts than the SAT, and no formulas are provided for you (except on some individual questions).It also requires math problem-solving speed and stamina - you will need to solve 60 questions in a row with only a minute for each question. The ACT asks math questions in a more straightforward way than the SAT, so if your math skills are good but your reading comprehension skills are less so, the ACT is the test you want to take. Case 2: Math fills me with wrath You might be better off with the SAT if math is not your strong suit.The questions are more broken up (three sections, two 25 minute and one 20 minute), so if you mess up or run out of time on one math section you won’t necessarily ruin your score. You will have more time per question (67 seconds rather than 60), and the math concepts tested are not as advanced.The SAT also gives you formulasto work with at the start of the math sections. Reading Case 1: I’m a word nerd If you enjoy reading, it’s likely that you already have a strong base of vocabulary and can read passages fairly quickly.If you know a lot of advanced vocabulary words, you’re better off taking the SAT.Sentence completion and vocabulary in context questions make up a significant portion of the critical reading section, and a prodigious vocabulary will give you a leg up.There are also a lot of confusingly worded questions on the SAT in general. You’ll have a much easier time surmounting that obstacle compared to students who aren’t as good at reading. On the ACT, knowing advanced vocabulary won’t help your score much if at all.You might consider taking the ACT if you’re a fast reader and are very good at reading comprehension, not just vocabulary.These skills will help you on the Reading AND Science sections. Case 2: I’m a Spark Notes type of guy/gal This is tough, because reading skills are very important on both tests.I’d say if you are not as fond of reading you should take the ACT.Though there is a lot of reading involved and a lot of time pressure, the questions tend to be more straightforward and less confusing than those on the SAT.You also don’t need to know advanced vocabulary to do well.Practice reading quickly and understanding passages before the test - this will be extremely important on Reading and Science. My brain will just absorb the words. That's how reading works, right? Grammar Case 1: I'm the grammar police, and you're ALL UNDER ARREST If you're good at grammar, you could really take either test, but you'll probably have the biggest advantage on the SAT. The multiple choice on the SAT Writing section is similar to the ACT English section, but it is less passage-based. Most of it is identifying errors in sentences and improving sentences out of context.On the ACT English section, questions are always asked alongside a corresponding passage, so you have more context to work with for your answers. Case 2: I don't care 'bout no stupid grammar The SAT Writing section and the ACT English section will both be tough for you if you’re not so great at grammar, so study the grammar rules beforehand! The ACT English section might be slightly easier because, as mentioned above, it asks its questions in the context of long passages. But it also has a lot more questions (75 vs. 49 on the SAT), so it's a trade-off. Essay Writing Case 1: I’m the next Hemingway If you're a great writer, you should take the SAT.On the SAT you will be writing an essay no matter what, and you only get 25 minutes to do it.The essay also accounts for about a third of your Writing subscore.Essay prompts on the SAT are varied and require you to formulate opinions and examples to support them very quickly, which is difficult if you don't already have strong writing skills. Case 2: I don’t have the write stuff If you’re not as into writing, the ACT is a better choice.You don’t even have to write an essay, and if you do take it with Writing the essay won’t impact your composite score.You also get 40 minutes for the essay rather than 25, and prompts tend to be more straightforward. Prompts on the ACT ask students to consider how changes in the world today will affect humanity in a broad sense, and you can use abstract reasoning and even made up examples to support your points. Science Case 1: I am the lovechild of Bill Nye and his very attractive microscope (don’t ask me about logistics) Take the ACT!Although the science section doesn’t actually require much scientific knowledge beyond basic concepts you learned in elementary school, knowing a lot of science can help you get a better grasp on the experiments and data presented on the test.You’ll have a much easier (and faster) time understanding what’s going on and answering the questions if you are familiar with the science involved. Case 2: I break out in hives when I see a test tube. If you don’t like science, take the SAT.You should know that you CAN still do well on the science section of the ACT without knowing much science at all.However, it’s easy to get overwhelmed by the data presented and unfamiliar background information even if the questions themselves are not that hard.If you think seeing chemical equations or physics on one of these standardized tests will give you a heart attack, go with the SAT so you won’t have to worry about it. Aughhhh I said no science! You KNOW I'm allergic! Summary and Follow Up In deciding which test to take, you should consider both your testing style and your subject strengths. Here's a summary of the situations listed above and my corresponding test recommendations: Test anxiety? ACTEasily confused by questions? ACTTime problems? SATGreat at math? ACTGreat at reading? SATGreat at grammar? SATGreat at writing? SATGreat at science? ACT Additionally, If you have a strong imbalance in your abilities in different subjects, you might be better off with the ACT.This is because your individual scores on each section are not nearly as important to colleges are they are on the SAT. On the ACT, your composite score is pretty much the only thing that matters. You also won’t have to deal with switching unpredictably between subjects you know well and subjects you struggle with during the test. If you're still not entirely sure which test is best for you or which strengths and weaknesses you have, you should take an ACT practice test and an SAT practice test(each with the official time constraints so you'll know if running out of time is a problem!). Look up average standardized test scores for colleges you would like to attend to figure out your target score for both the ACT and the SAT. Then, score your practice tests and see where you end up. Is one test score significantly closer to your target score than the other? If so, that's the test you want to take. If the scores are similar, you may need to decide based on which test format makes you feel more comfortable. On test day, you'll be under a lot more pressure! What's Next? If you're still looking for more details on how the SAT and the ACT compare to each other, check out this article. Trying to decide when to take the SAT or ACT? Read this guide to find the best test date for you! For more advice on how to combat your weaknesses on either test, take a look at our advice on how to review your mistakeson the SAT or ACT and how to improve your overall scores on both tests. Want to improve your SAT score by 240 points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now: ACT vs SAT Which Students Should Take Which SAT / ACT Prep Online Guides and Tips As a high school student, you’re probably wondering whether you should take the SAT or the ACT. Which one will give you a better score? Is one easier than the other? The answer is not as straightforward as you might think. Everyone has different test-taking strengths and learning styles. Based on these factors, it might be to your advantage to take one test over the other. In this article I’ll go through a list of different strengths and weaknesses you could have as a test-taker and as a student in general and which test you should take based on these qualities. Test-Taking Abilities and Style These are a few common pitfalls unrelated to content that students encounter on standardized tests. It might be better for you to take one test over the other based on your experience with these issues. You’re an anxious tester If you tend to get really nervous on test day, you are probably better off with the ACT.The ACT has much more predictable structure and content than the SAT, so you can prepare more confidently. On the reading section of the ACT, for example, there are always four passages in the same sequence of genres: Prose Fiction/Literary Narrative, Social Science, Humanities, and Natural Science.On the SAT, the structure is not as reliable. We know the topics that appear and the types of passages and questions, but not their order on the test. On the ACT, once the section for a subject is over, that’s it - you’re done with it for the whole test.This is in contrast to the SAT, which has ten sections, six of which are ordered randomly.The SAT also has an experimental section on every test that won’t count towards your scores and sometimes contains unfamiliar material, which can throw you off. You won’t have to worry about this on the ACT. You get tripped up by confusing wording It’s a better idea to take the ACT if this is a problem for you. The SAT has weird question wording that could trick you if you often get confused by that type of thing.The ACT is very straightforward in its question wording, so you usually have a clear sense of what the questions are asking right away rather than having to think about it too much first. For example, a reading question on the ACT might ask â€Å"What was Sam trying to accomplish by talking to her sister?†A reading question on the SAT might ask something more like â€Å"If the author of passage 1 reads lines 16-24 of passage 2, which of the following is she least likely to offer as a response?†You have to jump through a couple more hoops of â€Å"this, not that† logic before you can answer the question. You tend to run out of time If you have time problems, it’s a better idea to take the SAT.Why? You get more time per question, and it’s broken up into ten short sections rather than four long ones.This means that if you have a time problem on one section, it will not necessarily tank your scores. You will have a couple other sections to make up for it (3 math, 3 critical reading, 2 writing). On the ACT, each subject is just one long section, so if you get stuck on a difficult question and end up messing up your timing for a whole section, it’s going to have a much bigger impact on your scores. Anecdotal evidence from students also points to more problems with time pressure on the ACT than the SAT. But what if I’m an anxious tester AND I tend to run out of time, which test should I take? If you have both of these problems, you should plan on doing a lot more prep before your next test.The decision is probably going to rest on where your strengths lie as far as content, which I’ll get to in the next section. Time: The one true enemy of us all. Subject Strengths Let's move on to actual test content. I'll go through the different subject areas tested on the SAT and ACT and which test is the better one to take based on whether you excel or struggle in these subjects. Math Case 1: I consider numbers to be my only real friends If you have great math skills, the test where you stand to gain the biggest advantage is the ACT.The ACT tests more advanced math concepts than the SAT, and no formulas are provided for you (except on some individual questions).It also requires math problem-solving speed and stamina - you will need to solve 60 questions in a row with only a minute for each question.The ACT asks math questions in a more straightforward way than the SAT, so if your math skills are good but your reading comprehension skills are less so, the ACT is the test you want to take. Case 2: Math fills me with wrath You might be better off with the SAT if math is not your strong suit.The questions are more broken up (three sections, two 25 minute and one 20 minute), so if you mess up or run out of time on one math section you won’t necessarily ruin your score. You will have more time per question (67 seconds rather than 60), and the math concepts tested are not as advanced.The SAT also gives you formulasto work with at the start of the math sections. Reading Case 1: I’m a word nerd If you enjoy reading, it’s likely that you already have a strong base of vocabulary and can read passages fairly quickly.If you know a lot of advanced vocabulary words, you’re better off taking the SAT.Sentence completion and vocabulary in context questions make up a significant portion of the critical reading section, and a prodigious vocabulary will give you a leg up.There are also a lot of confusingly worded questions on the SAT in general. You’ll have a much easier time surmounting that obstacle compared to students who aren’t as good at reading.On the ACT, knowing advanced vocabulary won’t help your score much if at all.You might consider taking the ACT if you’re a fast reader and are very good at reading comprehension, not just vocabulary.These skills will help you on the Reading AND Science sections. Case 2: I’m a Spark Notes type of guy/gal This is tough, because reading skills are very important on both tests.I’d say if you are not as fond of reading you should take the ACT.Though there is a lot of reading involved and a lot of time pressure, the questions tend to be more straightforward and less confusing than those on the SAT.You also don’t need to know advanced vocabulary to do well.Practice reading quickly and understanding passages before the test - this will be extremely important on Reading and Science. My brain will just absorb the words. That's how reading works, right? Grammar Case 1: I'm the grammar police, and you're ALL UNDER ARREST If you're good at grammar, you could really take either test, but you'll probably have the biggest advantage on the SAT. The multiple choice on the SAT Writing section is similar to the ACT English section, but it is less passage-based. Most of it is identifying errors in sentences and improving sentences out of context.On the ACT English section, questions are always asked alongside a corresponding passage, so you have more context to work with for your answers. Case 2: I don't care 'bout no stupid grammar The SAT Writing section and the ACT English section will both be tough for you if you’re not so great at grammar, so study the grammar rules beforehand! The ACT English section might be slightly easier because, as mentioned above, it asks its questions in the context of long passages. But it also has a lot more questions (75 vs. 49 on the SAT), so it's a trade-off. Essay Writing Case 1: I’m the next Hemingway If you're a great writer, you should take the SAT.On the SAT you will be writing an essay no matter what, and you only get 25 minutes to do it.The essay also accounts for about a third of your Writing subscore.Essay prompts on the SAT are varied and require you to formulate opinions and examples to support them very quickly, which is difficult if you don't already have strong writing skills. Case 2: I don’t have the write stuff If you’re not as into writing, the ACT is a better choice.You don’t even have to write an essay, and if you do take it with Writing the essay won’t impact your composite score.You also get 30 minutes for the essay rather than 25, and prompts tend to be more straightforward.ACT essay prompts usually ask about issues related to high school, so they make it easier for you to figure out your opinion on the question from personal experience. Science Case 1: I am the lovechild of Bill Nye and his very attractive microscope (don’t ask me about logistics) Take the ACT!Although the science section doesn’t actually require much scientific knowledge beyond basic concepts you learned in elementary school, knowing a lot of science can help you get a better grasp on the experiments and data presented on the test.You’ll have a much easier (and faster) time understanding what’s going on and answering the questions if you are familiar with the science involved. Case 2: I break out in hives when I see a test tube. If you don’t like science, take the SAT.You should know that you CAN still do well on the science section of the ACT without knowing much science at all.However, it’s easy to get overwhelmed by the data presented and unfamiliar background information even if the questions themselves are not that hard.If you think seeing chemical equations or physics on one of these standardized tests will give you a heart attack, go with the SAT so you won’t have to worry about it. Aughhhh I said no science! You KNOW I'm allergic! Summary and Follow Up In deciding which test to take, you should consider both your testing style and your subject strengths. Here's a summary of the situations listed above and my corresponding test recommendations: Test anxiety? ACTEasily confused by questions? ACTTime problems? SATGreat at math? ACTGreat at reading? SATGreat at grammar? SATGreat at writing? SATGreat at science? ACT Additionally, If you have a strong imbalance in your abilities in different subjects, you might be better off with the ACT.This is because your individual scores on each section are not nearly as important to colleges are they are on the SAT. On the ACT, your composite score is pretty much the only thing that matters. You also won’t have to deal with switching unpredictably between subjects you know well and subjects you struggle with during the test. If you're still not entirely sure which test is best for you or which strengths and weaknesses you have, you should take an ACT practice test and an SAT practice test(each with the official time constraints so you'll know if running out of time is a problem!). Look up average standardized test scores for colleges you would like to attend to figure out your target score for both the ACT and the SAT. Then, score your practice tests and see where you end up. Is one test score significantly closer to your target score than the other? If so, that's the test you want to take. If the scores are similar, you may need to decide based on which test format makes you feel more comfortable. On test day, you'll be under a lot more pressure! What's Next? If you're still looking for more details on how the SAT and the ACT compare to each other, check out this article. Trying to decide when to take the SAT or ACT? Read this guide to find the best test date for you! For more advice on how to combat your weaknesses on either test, take a look at our advice on how to review your mistakeson the SAT or ACT and how to improve your overall scores on both tests. Want to improve your SAT score by 240 points or your ACT score by 4 points?We've written a guide for each test about the top 5 strategies you must be using to have a shot at improving your score. Download it for free now:

Monday, November 4, 2019

Qualitative Research Appraisal Essay Example | Topics and Well Written Essays - 2000 words

Qualitative Research Appraisal - Essay Example The researchers presented a clear rationale for the research, setting it in context of any current issues and knowledge of the topic to date. Aside from this they have presented adequate information for the review of related literature to back up readers regarding any existing or past researches with the same topic. The review of related literature of the research article is a focused summary of what has already been published regarding the question or problem for which there is a gap in knowledge. The literature of the research article gives the readers' a picture of what is already known or has already been studied in relation to the problem and identifies where the gaps in knowledge may be. (Caldwell, 2005) The literature review in the research being critiqued does not necessarily only include published research studies. It also may include published reports about issues related to practice or a description of a theory. (Babbie, 2004) A theory is a written description of how several factors may relate to and affect one each other. The factors described in a theory are usually abstract: that cannot be readily observed and immediately defined and recognized by everyone. The research report of the article used discusses a theory in its introduction section, the study tests and further explains the relationships proposed in that theory. The meta-category perspective is used in the research report. (Fischer, 2005) It is expected that the study will be based on this, and that is to examine some aspect of life events and perceptions affect the variables in the research. The literature review should reflect the current state of knowledge relevant to the study and identify any gaps or conflicts. It should include key or classic studies on the topic as well as up to date literature. There should be a balance of primary and secondary sources Related studies, on the other hand, are studies, inquiries, or investigations already conducted to which the present proposed study is related or has some bearing or similarity. They are usually unpublished materials such as manuscripts, theses, and dissertations. (Creswell, 2003) Since the study is based on existing theory, then the researcher already has an idea of what relationships to be found. These ideas are stated in the form of a hypothesis, a prediction regarding the relationships or effects of selected factors on other factors. For any study to include a hypothesis there must be some knowledge bout a problem of interest so that the researchers can propose or predict that certain relationships or effects may occur. The research provided two sections for the hypotheses: Life stage (age) hypotheses and Country culture hypotheses. (Fawcett, 2004) Identify ethical issues related to the study and how they were/were not addressed. Ethical issues pertinent to the study are discussed. The researchers identified how the rights of informants have been protected and informed consent obtained. The patients who participated in the study were informed regarding the purpose of the research and approval was sought from them prior to the interviews. Health service research committees were responsible for getting the permission of these patients. (Fowler, 2002) The information regarding and confidentiality of the study were

Saturday, November 2, 2019

Design and the New Ornament Case Study Example | Topics and Well Written Essays - 1500 words

Design and the New Ornament - Case Study Example The Latin term memento mori stands for - remember that you must die. They remind that everyone is mortal. 'Memento' also stands for 'a point of departure'. A deviation. Perhaps even signifying unfaithfulness. 'Memento Mori' is also the title of a story written by Jonathan Nolan. The complex story is centered around a man named Leonard in a mental institution. Leonard has problems with his memory and so has to depend on notes and pictures to daily remind himself about what he has to do, even simple chores like brushing his teeth. The extend of his brain damage could be gauged from the scenes of Leonard trying to cope with his daily life. The main cause of his problem is the rape and murder of his wife. This is all he can think of, and he carries on with notes written in italics to himself stuck all over the ceiling where he stoically explains why he could never lead a normal existence. He seeks revenge for his wife's murder knowing he cannot get over it. This is the only scene fresh in his mind and memory. The story is interspersed with five brief scenes in Leonard's life - waking up in a mental institution, trying to go through the process of brushing his teeth, waking up fully clothed in bed, and then reading the note on the ceiling telling him he must escape the institution to find his wife's killer.He opens his eyes to find himself getting a tattoo, waking up in a hotel room, and examining all his tattooed facts and instructions, including a sketch of a man's face; looking out a car window at a dead man on the sidewalk with a face matching his tattoo, then finding that he is handcuffed and can't find a pen as the car pulls away from the scene.The human mind, conditioned largely by what we read, learn and are told, is rather crazy. The images it creates in people's minds, seen or unseen, largely influences the person to go in for a particular tattoo design at a specific spot in his or her body. Earlier, tattoos were largely used by ruffians, outlaws and biker gangs. But now even ce lebrities sport tattoos and complement their piercings. (www.tattoos-the.com). History of the tattoo The word 'tattoo' comes from the Tahitian word tatau. In the 1800s tattoos were particularly popular in England where sailors would get them as permanent souvenirs of their travels (www.tattoos-the.com). Tattoos have been around for thousands of years. They have been found in 3,000 years old Egyptian mummies. They are sported in designs of all kinds, plain, elaborate, colorful, almost always personal. Permanent once etched, they serve as amulets, status symbols, love emblems, adornments, and even signs of religious beliefs. Joann Fletcher, research fellow in the department of archaeology at the University of York in Britain, describes the history of tattoos and their cultural significance to people around the world, from the famous " Iceman," a 5,200-year-old frozen mummy, to today's Maori. www.smithsonian.com1. If you're thinking about getting a tattoo, make sure you are up to date with your immunizations, and plans about where to go for medical care if your tattoo becomes infected.Added to these, you have to take the precaution of consulting your doctor if you